Content of Form
If we want to fully appreciate the functional use and the possibilities of narrative as a design tool, we have to consider it as a means of interpretation. Each project starts from the analysis of its semantic framework. Content, stories and input information are open to a kind of interpretation in order to create a common denominator that will be the basis for any conception. The use of narrative allows the semantic organization of content and information before their intermediary with the expressive forms. The persistent cooperation and exchange with clients, scientists, curators, managers for the determination of the central conceptual idea is of major significance to our work.